VW Polo First Model In New Compact Car Family | The Best Car Family
Despite the fact that a continuing chip scarcity has prompted Volkswagen to reduce the number of infotainment displays available in Brazil, the carmaker has great aspirations for the country and, by extension, the region. Volkswagen stated today that it will invest €1 billion ($1.16 billion at current currency rates) in South America and will also introduce a new small vehicle family, which it teased.
it’s called the Volkswagen Polo Track, and it’ll be the first model in the brand’s new small family for the market. It will be built on the MQB platform, which underlies various other VW and VW Group cars. Specifics are limited for the time being, but the new entry-level category will be available throughout Latin America beginning in 2023.
VW’s large investment comes at a time when the company expects a “good outcome” in the region for the first time since 2013. The investment will be spread out over the next five years, with the potential to bring local car ideas to South America. The company made a deliberate effort to revamp its portfolio in 2017, delivering 20 new models to the South American market in under four years.
The investment is part of the company’s attempt to digitize its goods and decarbonize its operations, which includes the establishment of a new biofuel research center in the region. VW is betting big on a green future with highly linked vehicles and cutting-edge technology.
VW has been working hard to remake itself for an all-electric future, promising dozens of new EVs and hybrids by the end of the decade as its combustion engine business goes away. EVs continue to constitute a negligible portion of the overall automotive market. Nonetheless, they are attracting new purchasers on an annual basis as the technology evolves and demonstrates its benefits to users who can recharge reception while avoiding the trouble of routine oil changes.